I created a blog, wrote some posts, jumped on Facebook and Twitter waving my arms like a mad person! Readers noticed. Some became fans, more often, readers flinched from my work. Admittedly, it's not for everyone.
Anyway, back to my point, it's overwhelming for the new author. It's sometimes even bewildering for more experienced authors who only want to write their books, publish and move on to the next. Promoting and marketing are key to an author getting noticed when they're starting out.
My website, blog and other social media needed a facelift. I know how important it is to have a platform, and yet, I let mine become a mish-mash of undefined ideas.
Someone saved me from the mish-mash. Months ago, another author recommended the Self Publishing Toolkit, which is a free downloadable PDF with some great tips on self publishing. When I saw that she was offering website author services, I had to jump at the chance to fix my website. That thing was a complete mess. It was supposed to be a drag-and-drop type of design, but everytime I dragged something onto the site, it moved the whole design. Sometimes, the pictures would fly all the way to the left off the page, and other times, they would become so huge I couldn't see anything at all. You get the point. Disaster.
She said, "What would you like for your website?"
No clue seemed like the wrong response. "I'd like a classy, erotic and sexy site."
Talk about vague, but Daphne ran with it. I'm always concerned about people being offended by my content, but she was completely professional. A great choice for erotica authors who might be worried that website designers won't do your content justice. Or for authors who have run into that "We don't do erotica" wall. She had a few clarifying questions along the way, but she gave me an author platform, not just a website. I have a beautiful website and banners for Twitter and Facebook, too.
Authors, consider the overall theme for your platform. If you don't have one, you might want to consider using The Self Publishing Toolkit's Website Services.
Go look at my new website to see what a fantastic design she created!